Jemima Khan: never out of the public i

Jemima Khan recently railed against the media for referring to her as a "socialite", hitting out at journalists on Twitter for using the word as a "lazy way to undermine me" . Now she has taken time out from supporting WikiLeaks' Julian Assange to make a guest appearance in the first TV campaign to promote the Independent's cut-price daily the i. The ad, created by McCann London, features Khan as one of a string of regular readers – and comedian Dom Joly – enjoying a read of the paper. The Goldsmith/Independent tie-up keeps alive a media relationship that first emerged in 2008 when brother Zac came close to buying the Independent .